STRATEGIC PR CAMPAIGNS
Visibility within media is the tool and not the target. We make PR and storytelling an indispensable part of the marketing mix, establishing growth records and accelerating process efficiency. Think of HR, investments, sales and partnerships and business development.
PERSONAL AND INVOLVED
We become part of the growth- and communication team and work transparently. PR experiments are an essential part of our workflow, and we keep experimenting until the desired outcomes are achieved.
Guaranteed media exposure through strongly built relations with journalist, opinion shapers and influencers and the use of state-of-the-art software. But most of all our sales mindset, as we “sell” stories. Sales need multiple touchpoints. Continuity is key, content is king!
With PR, journalists report on your product, making the message more credible. It is a cost-efficient way to reach big target audiences. Fair Focus can translate even the most complex, technical topics to clear, attractive press messages.
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